KEY CONCEPTS
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How to Start a Business Before You Feel Ready | Daniel Baarns

August 28, 2026 Key Concepts Podcast 35 min
Episode Summary

About this episode

Most of the time, there is no perfect time to start a business. So how do you take an idea, actually start, and keep going when things become difficult?

I sat down with Daniel Baarns, entrepreneur, founder of Baarns Detailing, and author of Just Start, to talk about entrepreneurship, building a service business from the ground up, overcoming self-doubt, learning from failure, and why taking action matters more than waiting until you feel completely ready.

Daniel’s business started with a simple question: would someone pay him to make their car feel better? He tested the idea by knocking on doors, heard plenty of no’s, found a couple of yeses, and began detailing vehicles on Saturdays while still working an internship.

That eventually became Baarns Detailing, a Sacramento-area mobile detailing business serving customers throughout Roseville, Rocklin, Granite Bay, Folsom, Gold River, Arden Park, and surrounding communities.

We talk about the early mistakes Daniel made, losing momentum, learning how to consistently market a business, creating systems and checklists, and the realization that sometimes the reason something isn’t working is because you still need more practice.

Daniel also explains why finding mentors and people who are already ahead of you can dramatically shorten the learning curve. That same approach helped him grow his detailing business and later write his book, Just Start.

Key ideas

What you’ll take away

  • There may never be a perfect time to start a business, so waiting until conditions feel completely right can prevent an idea from ever becoming reality.
  • Daniel started Baarns Detailing by testing whether people would pay for a service before building a complicated business around the idea.
  • Consistent outreach and marketing are important because a business cannot grow if potential customers do not know it exists.
  • When business slows down, entrepreneurs should examine the inputs they can control rather than immediately concluding that the business itself does not work.
  • Systems, processes, and checklists can help entrepreneurs improve quality as their experience and workload increase.
  • Finding mentors, books, training, or people who are already farther ahead can dramatically shorten the learning curve.
  • Entrepreneurship can create opportunities beyond income, including relationships, experiences, personal growth, and the ability to help other people.
  • Daniel sees faith and action as complementary: belief can support action, while action can strengthen belief.
Conversation themes

Topics discussed

entrepreneurshipstarting a businesssmall businessservice businessbusiness motivationtaking actionbusiness failurebusiness mistakesbusiness systemsmentorshipnetworkingpersonal developmentfaith and entrepreneurshipbusiness marketing
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Guest

About the guest

Baarns Detailing

Based in Sacramento, California

Quick answers

Questions answered in this episode

How did Daniel Baarns start Baarns Detailing?

Daniel explains that he began by wondering whether people would pay him to recreate the feeling he experienced after detailing his own car. He tested the idea by knocking on doors and eventually began detailing vehicles on Saturdays while working an internship.

What does Baarns Detailing do?

Baarns Detailing is a Sacramento-area mobile detailing business offering services such as interior and exterior detailing, ceramic coatings, engine bay cleaning, headlight restoration, and recurring monthly detailing.

What is ceramic coating?

Daniel describes ceramic coating as a protective layer applied to a vehicle that can help repel dirt and water and protect the paint from environmental exposure.

What should someone do if their business is not growing?

Daniel encourages entrepreneurs to look at the actions they can control, including whether they are consistently telling people about their business, improving their skills, and doing the activities that previously generated opportunities.

Why are systems important in a small business?

Daniel explains that creating processes and checklists helped him perform detailing work more systematically and reduce the chance of missing important steps.

What advice does Daniel give entrepreneurs who feel stuck?

He recommends finding someone who is already farther ahead, learning from their experience, and using books, training, mentorship, or other resources to shorten the learning curve.

How does Daniel view faith and entrepreneurship?

Daniel discusses faith as an important influence in his life while also emphasizing personal responsibility and the need to take action.

What is Daniel Baarns' book Just Start about?

The episode discusses Just Start in the context of taking action on ideas, pursuing goals before conditions feel perfect, and learning through the process of beginning.

Read Full Transcript

Episode 49 — Daniel Baarns / Baarns Detailing — Cleaned Transcript

Guest: Daniel Baarns, entrepreneur, founder of Baarns Detailing, and author of Just Start

Note: This transcript has been cleaned for readability. Raw timecodes and placeholder speaker labels were removed, obvious transcription errors involving names, locations, the business name, and common terms were corrected, and duplicated trailer material was omitted where applicable. The substance and framing of the interview were preserved.

Opening & Meet Daniel Baarns

Most of the time, it's not the right time to start a business or to do a new venture. But if I wait until some day or later, I'm going to be waiting probably for the rest of my life. What's the one extra thing that's not required, but that will actually be most valuable if I don't tell anyone about my business and I don't do anything.

If I say in my house the likelihood that my business keeps growing, not that high. Is it action or is it the belief? And the answer is yes. It's both. It doesn't have to be an interesting business to create a very interesting life. There's people over everything. The, the, the the simple line people over everything I love it.

Today my special guest is Daniel Baarns, entrepreneur, founder of Baarns Detailing

and the author of Just Start, which we have on the table.

Daniel, thank you so much for being with us today.

for having me back again. And it's fun to have these conversations with you.

Absolutely. You have so much knowledge and it's a

pleasure learning more and more as we sit down and have these conversations.

then before we get into it, we ask that the last guest leave a question for the next guest. And the

question that was left for you is

Daniel's Entrepreneurial Starting Point

did you have your entrepreneurial seizure? Which basically means when did you find out that you didn't want to work for someone else and you wanted to create a business for yourself?

I just was working for someone else in this internship. And

then I was with my dad, actually in Southern California, and we washed and clayed my vehicle, which this vehicle was like a 2003 Mazda Protege, kind of a it was it wasn't a great car in like it's not anything aspirational.

It was a great car for me though.

in that moment when I came back up here and I was doing this internship, and I had just detailed this car, and now I was proud of it, I just had this thought of going, would anyone pay me anything to have a similar experience? How many other people don't know how good their $1,600 car could make them feel, with just a simple washing and claying process?

I went and knocked on 30 doors on the worst possible day, Father's Day.

an hour and a half in.

Most people have said no.

but two said yes.

And

so that was the beginning. And then over that summer, what happened was I was still working this internship Monday through Friday. And then on Saturdays

would detail between 3 and 6 vehicles

that was really the

entrepreneurial seizure, if, if you will.

What School Taught Him About Going Beyond the Minimum

did you learn anything from school that you were actually apply to your business?

think one of the things that made school valuable for me, when it could have been a waste of time, does I almost didn't

continue with college. And I probably could be like, I don't need a degree for what I'm doing now. Like, it's not, but,

I think that doing what's required and then going, what's the one extra thing that's not required, but that will actually be most valuable?

I think that's the thing that I did at every step along the way was I went, okay, I need to take four classes or five classes, but is there an extra either a club or a social or extra thing that's provided

by Sacramento State University or my whatever program that I'm a part of? And I would in every environment that I was a part of throughout my life, I would go, what's the one extra thing?

That one extra thing was

was what created 80% of the good that I still remember from those times. And

And I'm so glad that I that I invested that time. And it probably wasn't a great time in a sense, to do that.

if I've learned one thing, it's that most of the time, it's not the right time to start

a business or to do a new venture.

But if I wait until some day or later, I'm going to be waiting probably for the rest of my life. So

I've heard that quote in a famous book called Just Start if you if you wait, your dreams might die, so you might as well start. It's never a good time, but

most of the time I see people not really use their education. But if you were to take it, your approach where just go. If you get an education, that's fine, especially if you're not 100% sure which one do. But network, reach out, join the programs, join the clubs.

Because through those conversations and partnerships, who knows what they're going to open up for you? And that might be more valuable than any education that you could have in, in, in of itself. So Baarns Detailing

What Baarns Detailing Does

Give me a review.

is the whole company about

So Baarns Detailing is a mobile detailing business where based in Sacramento, California, primarily serving Roseville, Rocklin, Granite Bay, Folsom, Arden Park and Gold River. Those are the six main cities where I have the most clients.

Really, anywhere within a 30 minute drive of Roseville is where I'll service.

But those six cities in particular.

And

then what we do. There's a menu services, but we do interior and exterior detailing,

engine bay cleaning, headlight restoration, and then ceramic coatings. The the three most popular things are really ceramic coatings, one time detailing and then monthly detailing. Those are really the core,

main services.

And then the times when most people think about someone like me is

they just bought a car and they're going, oh my goodness, I want it protected.

Like last year in September, I was flown out to Florida because a client had bought a new car and he was going, I'm going to keep this probably for the rest of my life and maybe even give it to my daughter one day. And so I want it. I want it ceramic coated and flew me out there. And I don't do that

very frequently, but for the right person, I will do that so that that's something.

then I also do that locally here. I've done two in the last four days.

so ceramic coatings. The other thing is when people go to sell a vehicle that's also a really big time when people go, oh, I need. And I just did one of those three days ago where they're going, I'm getting ready to sell this vehicle.

I want it to be as clean as it can be, so it can sell for the maximum value.

Those are the main times. And then there's also I have many clients who

just want their car to be clean every single month. And so I have a program for that where they just every single month, I put them on the schedule and I come and take care of it.

like, I have some clients that will go send me a photo of, here's where the key is, come and pick it. Pick up the key, detail the car, put it back, send them the text. Send the invoice. Boom. Good to go.

is detailing like a quick turnaround or is this like a four five hour type of type of job?

average for a one time detail.

It's the first time I'm seeing a car. It's usually about 4 to 5 hours to do the interior and the exterior.

Yesterday with, the ceramic coating

that won the first car, which was the ceramic coating car that was

about six hours to do the first car. And then.

It ended up being about four hours for the second car. So it's not a quick thing. I mean, no, no. People are like every almost every time that I detail a car, I go,

gosh, I wish this was faster or that I was better. Like, I don't know.

What Is Ceramic Coating?

What about ceramic coating? I mean, a lot of people have heard that term or have understood it, but they don't actually know what that means or how it works. So for someone hearing it for the first time, what is ceramic coating?

Yeah. So it's ceramic coating is essentially like a glass shield

that starts off as a liquid and then hardens into essentially glass.

So it's a it's a non-organic compound.

And basically what it does is it helps repel dirt and water. It helps protect, especially here in Sacramento. The UV rays are are quite intense.

And so over time, just like if you don't put sunscreen on your skin, you will get sunburned.

Like I,

I shared this story what I was doing a presentation of if I if I go and lay out in the sun for ten years with no sunscreen,

I'm gonna look real old.

But if I wear sunscreen, I'm still gonna look ten years older. But I'm not gonna look as old. And so in the same way, a ceramic coating is essentially

that barrier.

That coating is what is taking the brunt of the force of the UV rays that are down, that are coming down. There's also tons of metals that are in the air because of all the trains that are in Sacramento.

That stuff goes up in the air when it lands on the car, it actually starts to eat through the paint.

So

part of the prep process is to wash and clay the vehicle. And that's a mechanical decontamination which actually gets rid of most of those metals, which also then allows the ceramic coating to actually stick better.

But functionally, what it ends up doing is it makes your car look cleaner all the time.

so with no additional effort on your part, it will by default be cleaner.

Early Business Challenges and Losing Momentum

when you first started out, what were some of the early challenges you faced as an entrepreneur? Like you're just now knocking on those doors. You're getting to people that say, yes. And so there's probably some early mistakes that you made or challenges that you face.

So what would those be?

Before I started a mobile detailing business, I had had a business in a network marketing company. One of the ideas within that was that every day you have 3 to 5 conversations about your business.

And so I just went, well, if that worked over there, let me just copy and paste that into what I'm doing here.

I would just text 3 to 5 people every single day.

And

there

was this one moment where I hadn't sent those texts for probably they're like 3 or 5 days and I could feel.

how not taking that action was creating this, like, resistance or this,

tension, because I didn't do that for 3 to 5 days. And then I had, I think it was

three vehicles for one day, and then either 1 or 2 of them canceled. And then I was like, frick, it's not working.

And then I went, well, have I been working? No. So is it not working or am I not working?

the struggle though is losing momentum and then having a bad thing happen. Like someone cancels something, something rescheduled.

It's consistently those moments where a positive expectation is there and then it goes away. That for me have been defining in that when that happens, my tendency is not to go, oh no, and shrink up even more and and lose, lose even more, but to go, what are the inputs that I do have control over that with time will often lead to the outputs of

having more detailing, having more work.

And so I went, I just need to tell more people about what I'm doing. If I tell another

10 to 30 people, the likelihood that 1 or 2 of them need something done this weekend reasonably high. Is it guaranteed? No. But it compared to doing nothing way higher odds and and so that that was a big thing.

The other thing was about nine months into my business,

Creating Systems and Checklists

kind of had this realization, which was that I'm not that good at detailing, which is really tough when your entire business is based around

you being good at detailing.

this was kind of the first time where I went, I have to have a process and a checklist and a way to work through what I'm doing in a systematic way to make sure that I don't miss things that are important.

what made you not give up? I mean, there's got to be a you either had a conversation with yourself or someone motivated you, or you told yourself something like what? Why didn't you give up?

Why Daniel Did Not Quit

not wanting to regret quitting too early, combined with having really the support system in some ways to.

Go. You can succeed at this. Even if I didn't feel like I was

built for this specific thing.

It's interesting now because because now I am actually good at this because I've done so many reps of it.

that's, that's the other thing is you do enough volume eventually, if you're thoughtful with it, you will become pretty good at most things.

And.

I think that was also something that I couldn't see at that point, was that I had only done probably about 100 or 150 cars at that point, and there was just still a lot that I didn't know, I didn't know.

if people are watching and they're entrepreneurs and they're struggling with the business that they've or

Advice for Entrepreneurs Who Feel Stuck

about to start or have started, and they're

not going as what they expected. What kind of encouragement would you give for them to kind of continue down that journey?

what I did was I found someone who was farther ahead than I was, who had experience in the particular

world that I was trying to grow in, and I spent what felt like an uncomfortable amount of money to be in proximity to them and to learn what they knew. And

like I did that when I wrote my book, spent also an uncomfortable amount of money to work with a consultant because I went, I think I can get this done in two months, working with the right person

versus 8 to 10 months on my own.

And I kind of also wanted to test, can I use money to buy time? And I found out, yes, you can.

Which is a fascinating thing, but I really did that same. So that would be my thing is to go.

Is there someone who's doing something either exactly what I would like to build or something very similar and can I like?

Sometimes it's as simple as they already wrote a book. Go buy their book. They have a YouTube channel, watch their YouTube channel. Those are YouTube channel generally free book 15 if it's crazy and it's like $50 max. If it's a textbook, maybe it's 200,

but so 0 to $200. Then if there's something else, then there's either an in-person training or an online training.

Those are usually between 400 to 1000 to $2,000.

then there's conferences or, or some sort of a live event, and those can be five to hundreds of thousands of dollars if you want to do that.

But I would say that's kind of the, the thing that I would encourage someone who's going, if I'm in this thing and I'm feeling

discouraged by it, there's probably some level that the problem with what you're feeling is that it's true, that you're probably not that good at it yet.

Not yet at the end of the sentence really matters. It really matters because it might just be

the going, oh, I need to learn the skill of ceramic coating, which was the case for me. Or I need to be in proximity to other detailers who have the capacity to make way more money than I did at the time.

And I go, oh, that's possible.

when someone's already walked that path and you alluded to your book, you did the same thing.

You could get there ten times quicker by just asking someone who's already doing it. So people that are doing or entrepreneurs are kind of stuck, are kind of hitting their head against the wall.

find those resources, whether it's people, information and so on and so forth.

And we talked a lot about detailing, but we barely talked about the people side of things.

So,

is there anything that you hope to achieve your customers that go beyond the vehicle?

People Over Everything

Yeah, the the heart behind really all the things that I've done, whether it's the book or the business, is really to move

people and really from a place of chaos or disorder to a place of hope.

And I guess in this business really a there to be order and peace within their car. And most of the

the people that I work with, their parents or they own businesses. And so there's if you have kids or you have a business, there's a lot of things that are just

not in order or not perfect. And so when

There may be all these other things that I should do or whatever, but this is right. And I love being able to give that gift to other people.

the other thing is that many of the clients that I've had, and some of these clients I've had over over four years now, and one of them was single when I met him now as a wife and a kid, and moved to a to a much nicer home, and

another

he's told me about some of the triathlons that he's done, some of the traveling that he's gotten to do. And so it's it's been really cool to see that

it became more than just, hey, I'm coming to detail your car, but there's these kind of micro

conversations that happen before the detail where we kind of catch up a little bit and,

that has been really meaningful to me.

And

it sounds like beyond the vehicle, you want to give people the peace of mind when they step into their car, that they're at peace. Everything is clean, everything is tidy.

So they can feel good about themselves. They can feel good about the car.

beyond that, you want the best for your customers and

that you've done this for so many years now,

has been one of your moments or opportunities that running your own business has given you?

How Business Created Opportunities to Give Back

I was just reminded of this earlier this year.

I sort of forgotten that I did this, which is kind of crazy,

about 7 or 8 months into my detailing business,

I, I had had this,

kind of crazy sense that I was supposed to buy a car,

And it turned out that my, my dad had actually bought this car and then had fixed some stuff and then was planning to sell it, but really couldn't sell it like Covid happened and it was a good time to buy used cars and then it wasn't a good time anymore.

And so

they kind of needed to get out of the car. And I had this sense of, I kind of, I need to buy a car. And so I flew down to LA, I bought the car and then I'm driving it back going, I don't need two cars. Why am I buying a second car?

then as I'm driving back, I have this instinct of ha!

I wonder Sean does, does he? I wonder what his car situation is. And I send him a text and I say something along the lines of hey, I think I say like, Happy New Year and Happy Thanksgiving.

What's your car situation like? Or or something along the lines of that we ended up talking. Turns out he's borrowing a car from the people that he rents from, and they happen to have an extra car that they were cool with him using, which also like, when does that ever happen?

so in that moment.

I went, oh, this is like that instinct that felt so crazy of going, I'm going to buy a car that is for someone, but I don't know who it's for yet. But I still was willing to be faithful in that and choose to do that thing that that really didn't make a ton of sense to do. And then to have the only person that I texted asking about that be the person who had been borrowing a car for three months,

And had I not started this business, I would not have had the

resources to be able to afford to buy a car, to then be able to give it away and not need anything in return.

And.

this is a. A resource generator that ideally creates a life that continues to feed other things. And

Yeah. No, that's awesome because you're kind of fulfilling your mission, your way behind it. It's the vehicle to give back to people. It's allowing those opportunities to help those in need. And that's kind of

awesome that you're able to to do some of those things.

Relationships, Networking, and Unexpected Opportunities

Was there any additional surprise benefits that you were that you ended up having by having your business?

one of the most surprising things has been the the people that it's put me around.

about two years into detailing, I joined a, a business networking group called Benny,

actually connected me with someone who is the one who connected the two of us, which is the whole reason why we're having this conversation.

The

other thing is,

joined a gym in the area called lifetime, and the consultant who I worked with, who helped me write this book, was someone that I met in the cafe while I was working there.

I flew to Brazil earlier this year with a friend that I also met at lifetime,

think for most people the the work and life are so separate.

It's like I work here. And then once I'm done with work, then I live my life. Whereas for me, my work in life are so overlapping,

that I think for most people that would be a challenge. But for me it like everything seems to feed itself positively. Of the more people who

know about what I do detailing wise, then when there's a need, they know who I am.

The cool thing is that the surprise benefits of you, you're reading these people. You're getting invited to these events.

let me just stop there for a second. What is the one biblical verse that you go back to constantly that motivates you

Faith, Anxiety, and Entrepreneurship

the first verse that I ever memorized was Philippians 4:6–7

and it's do not be anxious about anything, but in everything, through prayer and petition, with thanksgiving, present your requests to God.

Then the peace of God,

which

transcends all understanding, will guard your hearts and your minds in Christ Jesus.

And

I think for me, when I remember when I was 13 or so, I was going. I was not a very patient human at that point. And

13 year old Daniel went, this kind of felt impossible. But I had a brother who was 25.

At 13, I'm going, well, if he's doing it

like he's honoring God in the way that he lives his life in what he pursues,

then it's probably possible for me to do that too. Like we're not that different. Like we had the same genetics, same mom and dad. Like,

that point, I, I really had this super strong belief that if any one of my siblings could do something, I could do it too.

And if I couldn't, it was just a lack of effort on my part.

And I guess looking back, there are some downsides to that way of thinking. We're wired vastly differently,

but

for the most part, that thinking actually really serves me.

so that verse, I think really helped me. And to this day, I think that's probably one that I come back to.

the other one that I'm thinking about is the whole chapter of Matthew six, which is all about

really the look at the the birds of the air and the the lilies, like, God cares about those things. And if he cares about those, how much more important are we?

And there's a,

in the end, I v it says, and the pagans run after all these things, and your heavenly father knows that you need them. But seek first his kingdom and his righteousness, and then all these things

be added to you. And for me. I actually don't love the word pagans necessarily, but I think it's in my brain.

I created this mental picture of like this person who's like, running around in circles and, and I'm just going, how many times in my own life do I run in circles? Only to realize that

God does care for me, and I'm running in circles trying to solve the thing that he's like,

I am in control, and and I he's worthy of trust.

I guess. One other verse to

is, Proverbs 3:3–4 for most people know five and six. If you have a faith background, which is trust in the Lord with all of your heart and lean not on your own,

all your ways acknowledge him and he'll make your path straight. Most people know that first.

They don't know what comes right before

it

says, let love and faithfulness never leave you. Bind them around your neck. Write them on the tablets of your heart. Then you will find favor in a good name in the sight of God and man.

for me,

I

went that idea of having love and faithfulness. And when I went to Ecuador, I actually got this necklace in Ecuador,

And when I went there, though, I had this necklace that said love, and I had this bracelet that said faithfulness. And I went, I want to literally where these, these ideas that I desperately hope to embody in my life, that I can be a person who is faithful in both the small and the big things, and that is loving both to myself and to others.

then it was also this reminder of that prayer

live by faith, be known by love, and to be a voice of hope, to dream great dreams and have the courage to go after them. So the love was love and faithfulness. It was also connected to,

circle and an ability standpoint, that there is also this real, responsibility

I feel to take what has been given to me and to create something and to also build into other people.

And I think that's a big part of why I go,

even as simple as that prayer that Irwin and Aaron shared with me via podcast ten years ago now. It was the thing that actually moved me to do the first stream that I'd ever thought of. And had I not done that first stream, that wouldn't have opened up the space for one of the future dreams, which was to write this book.

I didn't know that this was the exact book, but that was one of the things.

And I think the common thing that you mentioned across your story is that love keeps popping up and they ask Jesus, what is the one commandment of all else?

And he says, love. And for those that want to definition of that, they can look up 1 Corinthians 13 to understand the attributes of love. So it's a common reoccurring thing. And I think sometimes there is a biblical or spiritual aspect that can really motivate you in entrepreneurs to kind of push through some of the moments. And you said, you know, if he cares about you, he cares about you.

If he cares about the bees and the butterflies, the birds, you know, why wouldn't he care about us? So I think there's a definitely a spiritual aspect of entrepreneurship that sometimes people will overlook, or sometimes people may miss.

Action vs. Belief

And there's still personal responsibility. Like if I if I don't tell anyone about my business and I don't do anything if I stay in my house, the likelihood that my business keeps growing.

Not that high. So there is still personal responsibility for me to do the things that I know I should do, which is this fascinating tension of

is it is it action or is it the belief? And the answer is yes.

It's both, because the belief actually helps with the action. The action helps with the belief.

So it's it's to me it's a both and which is a tension to be balanced, not something to be solved.

That's a good point. Yeah. I guess another way to phrase it is like, yeah, it could be more for that GPS or the coordinate coordinates or

compass. Yeah. It's not it's got a plate. You still got to put your foot on the gas pedal. You still got to drive. You still got to walk. You still got to get there.

The Future of Baarns Detailing

So that's that's the the balance is on you to execute on some of those things. Now what Baarns Detailing do you. Where do you see this going. Is this a stepping stone. Is something bigger. What's your what's your vision. What's your long term goal here. Yeah. So the the detailing business in a lot of ways has been

an education business and a media business at the same time as a detailing business.

So education in that while I was while I've been detailing over the last over four years now, I've listened to hundreds of audiobooks. It's a part of why I wrote this book was because it was a consolidation of many of these things that I had learned, from the books to podcasts to different things like that.

then on the media side, I've realized that really the only two things that for

centuries and millennia people remember are music and stories.

And so I went, if I get better at telling stories

and use media as a way to move people again with

detailing, it's still about how does it make the person feel.

And so to me, I'm going this the, the media side of things and being able to move people through that

is kind of what I'm seeing next in the like right now, I'm in the process

of hiring a virtual assistant to really help with going.

I'm creating a whole lot of content from what I'm doing, detailing wise and in other pieces of my life. My biggest bottleneck right now is I can't take that and put it out fast enough. Like the amount of

videos that I've created that just die on my phone. Like there's hundreds, maybe thousands, that the two steps of adding captions and writing something and posting it like those three steps, as simple as that is, are going to keep someone employed full time,

it sounds like there's a little bit more to Baarns Detailing than going forward. It sounds like you have a media arm and then you have a marketing already is going to be part of Baarns Detailing.

Are these two separate businesses or are they all one in the same? Like how do you see this playing out.

do think there is a world where it spins off into its own separate thing that probably my detailing business will work with this business to do the marketing.

And eventually that will be something that I will, I may step out of, like the day to day operations of,

and I think that's where the training side of it actually matters, because going through and having guys that

learn how to do what I've done also becomes a potential source for talent acquisition or some sort of a franchise licensing model

where it's not just, hey, learn what I did, but also I either have the ability to invest in their business or grow.

And so there's

I still don't have all the answers to how that scales.

so that's a piece of it. And then the marketing side and the media side is really the thing where I'm going. I need to figure this piece out within this context where I understand the how the money comes back that I'm putting in.

Because if I figured out here in this box that I already understand, I can take that box and put it somewhere else.

And as long as I understand that, like it's it's a transferable skill.

that's what I'm seeing right now is there's training other people to start the businesses, which potentially either a just helps them or becomes franchising or licensing

talent acquisition for my own business. And then the better I get at marketing and media, that then helps my business grow, which then helps me find people who I need for this, and clients find me.

And so it kind of becomes this, like beautiful ecosystem that all kind of feeds itself.

And it doesn't have to be an interesting business to create a very interesting life. And I think that has been the distinction for me, is to go, wow, all the things that I have been able to do and the person I have been able to become because of this business that has been so much more powerful than just cleaning a car like it's.

Who Baarns Detailing Serves

Yeah, the opportunities that it's created, the rooms that put you in, the people you've come across,

ability to even give back the opportunities and even the traveling, the time off. There's so much that so many doors and opportunities that they created

Now

For Baarns Detailing you, is there anything that we didn't cover that you wanted to cover, anything that you wanted to highlight?

Probably the main thing is that if you're if you're wondering who are the best people to be able to like as a referral for what I'm doing that you'll actually encounter is if someone's going to buy or sell a vehicle, that's usually the time when they will start using a mobile detailer for the first time.

So

if you hear someone who's they've just got a brand new car, a lot of times they'll have me come and add a ceramic coating so it stays brand new.

if they're selling a vehicle, they'll need someone like me to be able to make it look as presentable as it can so it can sell for maximum value.

So if you know someone in Sacramento and again, primarily end up being in Roseville, Rocklin, Granite Bay, Folsom,

Gold River and Arden Park, those are the main six cities that I have the most clients in, and that I have many clients that I detail every single month in, in all of those cities.

So those are the, the main things.

The other thing is

Podcast Offer and Ceramic Coating Promotion

for the next four weeks after this comes out, I'm giving away five premium interior details, which are a $300 value when someone buys a one year ceramic coating.

So if you detail or if you, if you send a message to my detailing Instagram and

just put in the word

key for key concepts or when you book, you say, hey, I heard about this on the podcast, then I'll be able to give you

that premium interior detail for free. So there's only five of them.

It's only for the first four weeks after this podcast comes out.

as a thank you for for listening and watching, I wanted to give something away to to five of you if you would like to use it. So

nice are you go. You guys heard it. You guys got the discount code he causes. Podcast message Daniel Baarns Baarns Detailing and the first five customers.

We'll get that benefit. That's awesome. Yeah.

Where to Find Daniel, Baarns Detailing, and Just Start

can people find your socials, your website? Yeah. Find out more information that people want to connect or contact. You

work in a work in, they reach out.

Yeah. So, if you want to get the book,

just start on Amazon. If you go to juststartbook.com, that's actually my personal newsletter.

And

then if you go to Baarns Detailing and Barnes is spelled funny, it's

BAARNS. And as my dad always said, Bravo, Alpha Alpha. Roger, Nancy, Sam.

so Baarns Detailing.com is a great place. My Instagram is actually a better representation,

in a lot of ways than even my website is. I, I post quite frequently there on both my personal page and my detailing page.

If

you want to know some of the like, if you want to see the cars, that's really more on the detailing page. If you want to know some of,

kind of the business side behind it, that's more on my

personal page. And so there ends up being a lot of overlap because

my business is a lot of my world.

I have, yeah, the two newsletters. I also have a newsletter called The Clean Car Cult,

which is the newsletter that I put out every single week for my detailing business. And there's like special things that I love.

I love writing for that as well.

Well, we'll get all the links in the description below. So

people that are listening, just drill into the video. You'll get it leaked back. So all of Daniel's content and socials

we'll make sure all this there. So Daniel,

Final Takeaway: Start, Keep Going, and Build Relationships

when we boil all of this down, what's the one thing that you hope people got out of the day's conversation?

that it's worth having

idea of trying something and

taking action towards it. And when it gets hard, continuing through because the other side is, is worth the effort. And,

just that having the right people around you is.

Something that really.

Money can come and go and relationships are what, what really matter. And so the idea of people being

such a core of what allowed this business to grow and this book to be written. And really, in a lot of ways, my life to be what it is today. If you

subtract about 100 key people out of my life, and it's a very different life today than than the one I'm getting to live.

And so I would say

that that is a, I guess people over everything is the, the, the, the simple line people over everything I love it. Yeah. Well, Daniel, thank you so much for joining me today. It's been a pleasure diving into your detailed mobile business, as well as taking these side questions to all these other conversations.

I think one of the biggest takeaways from today's conversation is that

entrepreneurship

starts with one skill a simple service,

just a willingness to start even when you don't have all the answers. So

you for watching this episode of The Key Concepts and we will catch you on the next one.

Awesome.

Most of the time, it's not the right time to start a business or to do a new venture. But if I wait until some day or later, I'm going to be waiting probably for the rest of my life. What's the one extra thing that's not required, but that will actually be most valuable if I don't tell anyone about my business and I don't do anything.

If I say in my house the likelihood that my business keeps growing, not that high. Is it action or is it the belief? And the answer is yes. It's both. It doesn't have to be an interesting business to create a very interesting life. There's people over everything. The, the, the the simple line people over everything I love it.

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